AREVA launches a new advertising campaign
October 14, 2013
From Monday October 14 to Friday October 25, AREVA will roll out a new advertising campaign in key national publications of the French media, both in print and on the web. It will also be relayed through social networks.
The campaign consists of five iconic advertisements about our group's commitments: safety, renewable energies, employment, innovation and international development. Each advertisement will feature high quality industrial photography, illustrated with key facts and figures.
As stated by Charles Hufnagel, Senior Executive Vice President of Communications of the AREVA group, “With this advertising campaign, the first in three years, we want to give concrete demonstrations of AREVA’s contributions to the energy model of tomorrow, to elevate our industry in the eyes of our fellow citizens, and to give a real-life view of our employees’ jobs and expertise. Our communications are factual, genuine and give a faithful view of our businesses.”